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Opinion Poll: Russian Image of Japan

Wednesday, July 28, 2010

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The full summary of the poll results reads as follows:

The Ministry of Foreign Affairs commissioned a Russian research company to conduct an opinion poll on the image of Japan in Russia from March 9-19, 2010. This poll is the latest in a series of similar opinion polls following those conducted in 2001 and 2004. The outline of the results is as follows. (The sampling error is plus or minus 5% at a 95% confidence interval. The figure in the previous poll was plus or minus 4.1% .)

1. General Views

In this survey, 50% responded that they had "moderate interest" or more in Japan and 21% responded that they had "no interest."

With regard to Japan-Russia relations, 90% of the respondents answered that Japan-Russia relations were "extremely important" or "important," about the same level (89%) as in the previous poll. Additionally, 73% responded that Japan-Russia relations were "excellent" or "good," an increase compared to the previous poll (63%), and 15% responded that they were "bad" (8% in the previous poll). Top areas for relations to be strengthened were "diplomatic relations-security"(31%), "trade-investment" (23%), and "science-technology" (23%).

With regard to the situation of bilateral cooperation in the Far Eastern and Eastern Siberia regions, 49% answered that it was "insufficient and there should be more cooperation." In the Far Eastern region (excluding Sakhalin Oblast), this figure was 59%, which was higher compared to the other areas.

With regard to trust in Japan, 41% responded that they had "trust," while 38% answered "no trust."

As for negotiations on the Northern Territories, 76% responded that they were "aware" that negotiations on the attribution of the Northern Territories are ongoing (67% in the previous poll), and 47% said they were "aware" of the positions of both countries (38% in the previous poll).

Additionally, 42% responded that they "knew" the fact that a peace treaty had not been signed after World War II (33% in the previous poll), and 56% responded that they "didn't know" that (63% in the previous poll). This shows an increase in awareness on the Northern Territories issue. While 32% thought that "the two countries should come to an agreement," 53% thought that "the Northern Territories should continue to belong to Russia."

2. Other Points

Regarding areas of interest in Japan, "culture-arts" (31%), "science-technology" (24%), and "history" (22%) ranked highest. In the area of "culture-arts," 43% responded that they were interested in "lifestyle," 22% in "martial arts," 14% in "movies," 12% in "traditional arts," and 11% in "pop culture."

As for visits to Japan, 95% responded that they had "never visited Japan" (2% "have visited Japan"), and 72% gave the reason for not visiting as the "cost of travel."

With regard to positive attributes of the Japanese people, "hard-working" (68%), "maintain their traditions-culture" (41%), and "cooperative" (28%) ranked highest.

Of countries with which respondents had a sense of affinity, France ranked highest at 21%, followed by Germany at 16%, the United Kingdom at 11%, the United States at 10% and Japan at 8%.

With regard to which country would be an important partner for Russia in the future, "China" ranked highest at 33% and "Japan" came fourth together with France at 8%.

Ministry of Foreign Affairs (Japan)